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📱 Cell Phone & Mobile Accessories · POG Analysis

6 POGs99706 · 997104 · 997131 · 99738 · 99767 · 99773  ·  146 Stores · 163 SKUs  ·  Buyer: Tonaya Wright  ·  Data: March 2026
L52 Sales
$8.04M
De-duplicated · corrected
L52 Units
360,392
146 stores
Portfolio Turns
5.16x
Fast mover category
Alliance Share
51.7%
$4.16M · 35 SKUs
EoP OH
69,882
Units on-hand

L52 Sales by Brand ($K) — Top 7

Sales Share — Top 7 Brands

⚠ DATA NOTE: 6 POG format tabs share identical store-level POS & OH records. Each store counted ONCE. L52 figures are net/corrected. Previous inflated figures ($48M raw) have been superseded by de-duplicated totals.
Brand Performance — Cell Phone Accessories · 146 Stores · 163 SKUs
BrandSKUsL52 SalesShareL52 UnitsEoP OHTurnsRec.
Alliance (DigiPower/ToughTested) 35 $4.16M 51.7% 185,357 28,599 6.48x CONTINUE
iStore 18 $862K 10.7% 36,296 9,997 3.63x CONTINUE
Scosche 13 $634K 7.9% 22,159 4,814 4.6x CONTINUE
Gigastone/Dane-Elec 8 $480K 6.0% 30,894 6,800 4.54x GROW
Master Hill 15 $433K 5.4% 31,222 2,188 14.27x DI REMOVAL
ZAGG (InvisibleShield) 13 $354K 4.4% 8,437 4,535 1.86x CONTINUE
D&S Cable 8 $321K 4.0% 18,587 1,059 17.55x CONTINUE
Nimble 5 $177K 2.2% 5,152 2,245 2.29x CONTINUE
Laut Design 11 $141K 1.8% 7,254 2,056 3.53x CONTINUE
Belkin 5 $126K 1.6% 3,658 746 4.9x CONTINUE
Mophie 6 $124K 1.5% 3,308 1,905 1.74x MONITOR
Anker 5 $52K 0.6% 1,656 391 4.24x EXIT
Top 12 SKUs by L52 Sales — All Cell Phone POGs
CRCDescriptionBrandL52 $L52 UnitsEoP OHVelocityTurns
1230823 TYPE-C to A 6ft Braided Cable Alliance $385K 25,793 2,517 FAST MOVER 10.25x
8157628 8' Lightning Slim Tip Cable Alliance $354K 15,447 2,471 FAST MOVER 6.25x
2825762 TT Powerbank 10000mAh Alliance $350K 8,761 1,714 FAST MOVER 5.11x
2825764 TT 20W PD A-to-C Wall Charger Alliance $237K 9,160 448 FAST MOVER 20.45x
1853974 8' Armor Weave USB-C to C Alliance $219K 11,556 1,138 FAST MOVER 10.15x
2311331 8' Armor Weave USB A to C Alliance $182K 13,019 1,212 FAST MOVER 10.74x
3730544 Gigastone GA-5120W 12W Charger Gigastone $135K 16,923 1,899 FAST MOVER 8.91x
3730542 Gigastone WP-5320W Wireless Stand Gigastone $126K 6,307 2,545 FAST MOVER 2.48x
2987243 20000mAh Power Bank (D&S Cable) D&S Cable $123K 3,276 506 FAST MOVER 6.47x
4056070 TT Power Bank Solar MagSafe 5000 Alliance $122K 3,506 616 FAST MOVER 5.69x
2311338 8ft Armor Weave Lightning-to-C Alliance $120K 5,461 781 FAST MOVER 6.99x
2658537 20W PD 10ft Braid C-to-Lightning Alliance $162K 4,658 464 FAST MOVER 10.04x