📺 Audio-Video Accessories · POG Analysis

POG 997542Audio-Video Accessories · Jasco Products Co. (Current Vendor) · Buyer: Nanette Bernard · Acct Mgr: Jon Barber, MSS · L52: 04/12/2025–04/04/2026

L52 Net Sales

$2.28M

vs $3.00M prior year

YoY Change

-24.1%

-$724K vs prior year

L52 Units

138,880

vs 197,738 prior year

In-Stock Rate

48.2%

vs 72.3% prior — L13W: 34.8%

Est. Lost Sales (OOS)

$862K

Buyer projects $4M potential

Year-over-Year Comparison

L52 Sales vs Prior 52 ($)

In-Stock Rate Trend

Situation Analysis

📉 Business in Decline

L52 sales of $2.28M are down $724K (24.1%) vs. the prior year. The POG has not been refreshed since early 2023. The assortment is aging, inventory is depleting, and units sold dropped from 197,738 to 138,880 YoY — a loss of 58,858 units.

🔴 In-Stock Crisis

Average store-week in-stock rate fell from 72.3% (Prior 52) to 48.2% (L52) — a 24-point collapse. The most recent 13 weeks sit at only 34.8%. Conservative lost-sales estimate from OOS gaps: $862K.

SBT (Supplier Buy-Through) Opportunity

💡 The SBT Opportunity

Buyer Nanette Bernard pegs the current business at ~$4M. With a refreshed assortment, in-stock inventory, and a brand partner on SBT, she projects $6M–$8M potential. SBT eliminates AAFES carrying cost exposure while ensuring full in-stock.

🎯 Ideal Brand Profile for SBT

✓ Broad assortment: surge protection, HDMI, USB-C, cables
✓ Carry inventory for ~100 SKUs across 108 exchanges (incl. OCONUS)
✓ Brand equity resonant with military consumer base
✓ SBT program infrastructure & POG refresh capability

⚠ This POG represents an active open-to-buy / SBT pitch opportunity. Current vendor (Jasco) business is declining. POG refresh pending new brand partner selection. Contact Jon Barber for pitch materials.